The Resources Library

White Papers

Written by AccuData's subject and industry specialists, AccuData white papers skip the jargon and get to the nuts and bolts of improving your direct marketing campaigns.

Case Studies

The AccuData partnership concept is working for companies like yours. Learn how to improve your marketing leads and ROI with our mailing list and marketing services from these actual case studies.

Webinars

Timely and current, live AccuData webinars are your online guides to practical information you can use to build your business. Previously conducted webinars are archived for easy access as well.

Videos

Products: Targeting Buyers Throughout the Customer Lifecycle.
AccuLeads®: Get instant access to the industry's most robust online data resource.
SourcePLUS®: SourcePLUS draws better data from more sources, offering a unique way to keep your campaigns fresh and productive.
Email Marketing: Leverage the marketing channel that's more widely accepted and more productive than ever before.
SnapShot: Profile your best current customers and find new prospects just like them in minutes.
Custom Modeling: Marketing Analytics that drive higher campaign profitability...by revealing which prospects are most likely to purchase – not just respond.
AccuBase: Get a 360° view of your customers and prospects: customized database marketing solutions help you manage multi-channel marketing campaigns from your desktop.
AccuBaseETM: Leverage your customer and prospect databases with email marketing tools, real-time data integration and online campaign tracking and measurement – right from your desktop.

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Letters@Blog
Dec 19, 2011
Where marketers should put their dollars in 2012
Budget season is upon us. With a rapidly changing media landscape, many marketers are re-evaluating how they allocate their marketing dollars. How is your budget changing for 2012? Will you take back TV dollars? Spend on social? ...
Nov 28, 2011
Holiday mailing tips & deadlines
Did you know that the third Monday in December is usually the busiest mailing day of the year? And that the Post Office™ will deliver over 20 billion pieces of mail this holiday season? Direct mail ...
Nov 21, 2011
Save your marketing budget despite rising postage costs
Do you include direct mail in your marketing mix? Are you planning on sending more direct mail in 2012?  With the USPS announcement of the postage hike effective January 22nd, 2012 a number of large direct ...
Nov 14, 2011
Earned media and traditional marketing do go hand in hand
Paid, earned and owned media: It’s become the mantra for marketing these days. Still many marketers aren’t sure how to bridge the gap and have them work together. Everyone understands the traditional marketing roles, but just ...
Nov 03, 2011
Building trust with your B2B customers
Trust is possibly the single thing that will keep a customer coming back. It’s important simply because many business services and products involve longer client relationships typically built up with a salesperson. If used correctly, e-mail ...
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Recent News

ACCUDATA INTEGRATED MARKETING FINISHES IN TOP 10 OF THE WORLDWIDE 2011 HEARST CHALLENGE, COMPETING AGAINST MORE THAN 500 ANALYTICS TEAMS
FT. MYERS, FL – October 11, 2011 – AccuData Integrated Marketing™, a leading full-service database marketing firm, today announced that it finished in...
ACCUDATA INTEGRATED MARKETING SIGNS ACQUISITION AGREEMENT WITH COMPACT INFORMATION SYSTEMS
AccuData Remains Separate Entity Focused on Existing Business, While Gaining Top Industry Management Talent, Capital to Fuel Ongoing Expansion and New Technology...
ACCUDATA SIGNS DATABASE MARKETING CONTRACT WITH OSI RESTAURANT PARTNERS TO HELP ROY'S HAWAIIAN FUSION CUISINE INCREASE STORE VISITS AND ELECTRONICALLY MANAGE CUSTOMER RELATIONSHIPS


Online Campaign Management and Database Solution Already Successfully Used by Outback Steakhouse, Carrabba’s Italian Grill and Bonefish...

ALUMNIFINDER LAUNCHES REDESIGNED WEBSITE

AlumniFinder Launches Redesigned Website that Gives Development Professionals Tools to Efficiently Update and...

ACCUDATA'S CORPORATE ONLINE VIDEOS TAKE HOME AN ADDY AWARD

Fort Myers, FL – March 15, 2011- AccuData Integrated Marketing™, today announced that it has earned a Gold ADDY Award at the recent Advertising...

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