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AccuModel Response

AccuModel Response helps you target new prospects that are likely to respond or make a purchase.


  • Sharpen your insight into your customers or your clients’ customers
  • Increase the effectiveness of your direct marketing campaigns
  • Access step-by-step consultation from your AccuData Team

Marketing Analytics

AccuModel Response compares two groups of data, such as responders and non-responders, renewals and cancels, or paid and unpaid. The model builds a statistical algorithm that can be used to find more prospects that are likely to respond to your offers, make purchases, renew subscriptions, etc.

This automated solution provides a detailed report about what’s important in making your two groups different.

A scoring solution is included that can be used for universe counts or list orders. You can access lists and data 24/7 on

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