4 Digital Trends to Capture Millennials

Gone are the days of blanketing every audience with the same message. Sure, it may be easier to send one message to every list, but is that static message really going to get your audience’s attention and motivate them to take action? Millennials are one such niche market that probably won’t respond as well to […]

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Improve Your Deregulated Energy Marketing Practices

Competition for customers is stiff in the $210 billion deregulated energy industry. Even with the enormous economic and social impact of the U.S. power industry, it can be challenging to find and keep customers. No longer a regulated monopoly, energy companies find themselves in a highly competitive environment. In turn, energy users are seeking the […]

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Use Audience Targeting to Fuel Relevant Marketing

How do you make a real connection with consumers that are inundated with mass marketing messages? The answer is data — data that goes beyond geo-proximity, age, and income targeting. This is the secret to driving campaigns that deliver the perceived value and overall usefulness your target audience is looking for. Let’s start with today’s […]

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5 Ways to Get the Most Out of AccuLeads

AccuLeads by AccuData Integrated Marketing is much more than a proprietary self-service list count and order platform (www.acculeads.com). Capable of processing data appends, running models, and mapping a mileage radius around a location, AccuLeads is a data-services powerhouse! Take a look at the following five features that can be performed with AccuLeads.

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