Email Marketing Promotes Online Product Sales

A nationally recognized household brand launched a new line of candles via their e-commerce site. By using a targeted prospect list, they were able to boost revenue by 15% on days when email was deployed along with their direct mail pieces. AccuData’s digital team optimized the emails to ensure maximum engagement and deliverability.

Download the Case Study to find out how AccuData Integrated Marketing maximized the effectiveness of direct mail and email with a 15% increase in sales revenue on days the two channels were used together.