Smart Data: New Compact Consumer PLUS File!
For your data needs, look no further than the Compact Consumer PLUS file. This data file offers you a comprehensive set of attributes to choose your target audience with enhanced coverage options to get your offer in the hands of prospects every time.
Compact Consumer PLUS offers a wide variety of options for finding just what you need, such as:
- Buying Activity Data: Items Purchased, Dollars Spent on Purchases, Total Orders and Unique Number of Companies Purchased From
- New Lifestyle Data Points:
- Reading Types – Finance, Romance, Entertainment, Fiction, etc.
- Sport Types – Baseball Basketball, Soccer, Football, etc.
- Hobbies – Bird Watching, Home Study, Woodworking, Photography
- Travel Types – Business, Cruises, Foreign, Personal, Vacation
- Music Types – Christian, Classical, Country, Easy Listening, Jazz, R&B, Rock and Roll
- New Interest Index Data: Aviation/Flying, College/Higher Education, Fitness, Travel, Tobacco, American History, Wildlife, etc.
- 16 Personality Data Groups (similar to Myers-Briggs types)
- 40 Segments such as Elite Suburban Couples, Affluent Families, Affluent Ethnic Couples, or Elite Urban Boomers
- Expanded Occupation Codes (more than 300 total) including Manager Titles, Marketing, Machine Operators, Insurance and more
- Expanded Ethnic Group Codes (more than 300 total choices) including Hungarian, Iranian, Nepal, Philippines and others
- New Ethnicity Selects: Language Spoken, Hispanic Country of Origin
- 150 different languages available such as Farsi, Greek, Thai, Spanish, etc.
- Lot Size
- Refinance Data
- Census Tracts and Block Groups
- Donor Activity Data:
- Specific Types of Causes Donated To
- Total Dollars Donated
- Total Donations Made
- Number of Different Charities Donated To
- Propensity to Donate
With so many new data options, this new database offers the latest, cutting-edge options for audience targeting. Make your next campaign a success by trying the Compact Consume PLUS file to craft your target audience.
In addition to the expanded coverage options, you can also get a great price for your clients.
Talk to us today about using Compact Consumer PLUS – the smart data you need to get great results!