Enhance Customer Data

Develop a Deeper Understanding of Your Most Loyal Customers

Develop a deeper understanding of your current customers through the addition of valuable data attributes and contact information. This added intelligence will power your segmentation and personalization efforts and enable highly relevant communications to your most valued customers. With AccuData, choose from hundreds of attributes for which to perform data enhancement on your customer data.

Utilize the following for Appending Lists

Demographic Append:
Update your customer data with detailed consumer demographics, such as age, income, marital status, and the presence of children in the home; lifestyle attributes, such as hobbies and interests; and buying behaviors, like those of buying a new home or car.

Phone Append:
AccuData utilizes directory assistance data to add telephone numbers to your customer data; B2C and B2B appends are available.

Reverse Phone Append:
Match contact names and postal addresses to the telephone numbers you currently have on file.

Email Append:
AccuData’s email append solution identifies recent, active email addresses for your customers and confirms their desire to receive email communications with an opt-in permission email.

Reverse Email Append:
Our reverse email append service optimizes your email marketing file for multichannel campaigns with the addition of contact names and postal addresses.

Firmographic Append:
For B2B marketing, update your data with attributes such as the organization’s industry, NAICS code, structure, annual revenue, size and market segment; as well as contact details, like the company’s location, phone number, web address, job titles, and email addresses.

Geo-Coding:
Append latitude and longitude coordinates to your loyalty data for enhanced geo-targeting capabilities and personalization of offers.